How 'Diversity Fatigue' Undermines Business Growth

Companies with diverse leadership teams do better financially. Failing to hire individuals with different backgrounds and perspectives limits your prospects

Hospitals Seek Startups to Cure Tech Ills

A new accelerator for health IT companies is working with health-care providers to find crucial new technologies

When Should Domain Names Match Company Names?

For businesses selling to other businesses, it doesn't much matter. Even most ventures targeting consumers shouldn't sweat it in their early days

Lookout Safeguards Smartphones, but Do Consumers Care?

The startup's security app detects threats, yet many users are unconcerned

Integrated Marketing: If You Knew It, You'd Do It

The glut of places to advertise makes it easy to confuse customers with contradictory messages. Execute a strategy that integrates all your efforts

More Farms Vie for the $1 Billion Spent at Farmers Markets

As more Americans buy locally grown food, family farms are increasingly bypassing middlemen and selling direct

Old as New: Fixing E-Waste Instead of Scrapping It

A scrappy British electronics recycler finds profitability by repairing broken gadgets and appliances—and then reselling them

Odd Jobs: White House Chimney Sweep

Jeff Schmittinger has been at it for 19 years and hasn't been paid a dime

The Silver Lining to the Drop in Startups

Over the past three decades, the rate of new-business creation has declined dramatically—but so has the rate of business failures

Protect Your Company's Website From Malware

While most business owners are aware of computer viruses, they're less likely to guard against malicious software installed surreptitiously on their websites

Wringing Lessons From Microworkz's Failure

Correct mistakes quickly, hire "hunters," and be willing to take no for an answer. The founder of the failed PC maker offers startup advice

Girish Navani: Examining a City's Health

With a trove of electronic health data, his company EClinicalWorks aims to help communities and hospitals make better policy and treatment decisions

Apollo Jets: Jock Air

Convicted stock swindler Al Palagonia has reinvented himself as the private jet broker of choice for top athletes

Startups Party at the Patent Office

Startups once ignored intellectual-property issues; now they protect innovations early

Tech Entrepreneurs' Culinary Second Act

Opening a restaurant might be the only pursuit riskier than tech startups

Hard Drives That Stretch to Infinity

Google finally offers cloud storage, but startups Dropbox and Box have momentum